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Could adverts soon be played onto your Ford car’s dashboard?

Michael McLaren

Michael is joined by Trent Nikolic from Caradvice.com.au, regarding Ford’s new invention that would scan roadside billboards and then send commercials straight to dashboard screens.

 

The patent was first filed in 2016 and only published earlier this month which would see the device display ads directly to dashboard screens by communicating with billboards, which a ‘communication module’ would read.

 

 

Ford is working on getting its fourth-generation autonomous car out for testing and if implemented, the device would likely to cause concern with car safety experts.

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Michael McLaren
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