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BYD’s Shark 6 ute success dents the sales of the three top segment sellers

David Berthon

One of the success stories in the new vehicle market this year has been the BYD Shark 6 plug-in hybrid 4 x 4 ute – released at the beginning of the year this Chinese ute has dented the sales of three of our biggest selling vehicles year to date – the Ford Ranger, Toyota Hilux and Isuzu D-Max, helping to push BYD into the top ten sellers list – BYD sales have increased by 146 percent July year to date with the Shark 6 ute its best seller, now representing 41 per cent of total sales. Despite this and given the highly competitive nature of the 4×4. ute market BYD has just discounted it by $3,000 – the single Premium variant now on offer for $59,400 drive-away. Two new optional colours have also been added – Outback Orange and Mist Grey for another $700.

IMAGE CREDIT / BYD

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David Berthon
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