The ACCC’s year-long inquiry into Australia’s supermarket sector has been launched in response to the cost-of-living crisis and the accusations from some, that our big two players, Coles and Woolworths, have been engaged in price gouging.

Given these two players control 70% or the grocery market, it’s timely to examine how they operate, and whether they’re acting ethically and fairly within the voluntary Food and Grocery Code of Conduct, which governs the relationship between supermarkets and their food and grocery suppliers.

Big Aussie corporations had a horrendous year in 2023, so it will be fascinating to
see how they manage this potentially explosive 12-month process.

Mike is joined by Donna Bates, Integrity Expert & Award-winning Business & Marketing Growth Strategist, who assures that an ACCC investigation will be taken seriously by Coles and Woolies, as any negative findings could do long term damage to their carefully managed brands in the eyes of their loyal customers.

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