A debate has fired up on the open line over how to pronounce popular Aussie soft drink Passiona.

The video ad pronounces it as PASH-E-O-NAR.

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But Sydney dad Bruno Bouchet insists it’s pronounced PASH-ONA, as seen on a 1927 advertisement.

 

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To those who rubbished my claims that it’s pronounced ‘pash-owe-nah’, not ‘pash-ee-owe-nah’, I present to you this advertisement in The Courier Mail from 1927. You’ll note it’s spelt out down the bottom. #passiona #yawelcome #mattersettled

A post shared by Bruno Bouchet (@brunobbouchet) on Oct 19, 2020 at 2:04am PDT

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